Copyright 2006 B Hopkins

There are many wine and winery related web sites available on the web. It now becomes increasingly important to stand out from the crowd of websites. There are many things that wine websites can do to make their websites stand out and make the visitors come back again and again to their site. Things that can be done to keep visitors coming back include adding forums, a blog, or a lot of articles. While these solutions are good, they can be quite time intensive and require some effort to maintain.

This article is going to talk about some of the quick things wine-related sites can do to make their sites sticky, that don't require a lot of effort and are easier to maintain, if any maintenance is required at all.

1. Add a Featured Monthly Wine

At a minimum of every month, add a featured wine of the month that you place on your front page. You can use wines that have won awards in different states or countries. If you really want to cater to your visitors, you should find out where most of your visitors come from and feature the wine from that country. It is relatively easy to find out where your visitors come from through tracking software that is available on the Internet. Once you decide on a wine, you can really add value by including information about the region the wine came from and even a little bit about the winery the wine came from. You'll be surprised at how willing some winery owners will be willing to provide you with information about their winery if it means additional exposure for them.

2. Allow Your Visitors to Vote on a Featured Wine

Should you decide to feature a monthly wine, you could allow your website visitors to vote on the featured wine. The wine with the most votes would be the one you feature. You can make it easy and provide a multiple choice of no more than 5 to 6 wines to choose from. Place the poll on the front page of your website where it is easily seen. There are a lot of scripts available on the web today that are free and can allow you to put this feature on your site relatively quiclky.

3. Add a Winery Search Function to Your Website

Another thing that can add value to your site is giving the ability for your visitors to search for wineries. There are sites like officialwinery.com that allow website owners to place code they provide on their own website, and visitors will be able to search the extensive winery database available on officialwinery.com. Visitors will come back often to find wineries in their own area, or areas they may visit on a trip. Adding this type of code to your wine or winery site is rather quick and easy and can be done within 5 minutes.

There are many things a wine-related website owner can do to make their website sticky, and keep the visitors coming back. Some things are relatively simple, yet they can make a big difference in the effectiveness of the website. Visitors love ease and convenience and website owners can do things that can quickly and easily deliver these features. These features can be done on your own, or found as scripts in the Internet. Spice up your site today and keep those visitors coming back.

About the Author

B. Hopkins from http://Psiphonconsulting.com , a website development company, helps businesses build their web presence on the internet.
Visit http://mywinesnow.com to see some of the examples mentioned in the article.
(A http://drivetraffictomywebsite.com creation)

Another short Wine Vino review

The 3 Quickest Ways To Keep Visitors Coming Back To Your Wine-Related Website


Copyright 2006 B Hopkins
There are many wine and winery related web sites available on the web. It now becomes increasingly important to stand out fro...


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News about Wine Vino

Italy’s Vino Nobile di Montepulciano Under Investigation ...

Sun, 15 Jun 2008 10:35:38 PDT
Regional wine officials confirmed Friday that Vino Nobile di Montepulciano is the latest Italian denomination under scrutiny in a widening wine fraud investigation currently sweeping across Tuscany. Some 120,000 hectoliters (3.2 million gallons) of 2004 Vino Nobile di Montepulciano from the Vecchia Cantina cooperative have been impounded by Italy’s

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Paris's Il Vino restaurant is attempting to turn the traditional eating-out experience on its head: Instead of ordering food, diners order wine. Then the chef decides what dish to serve with it.

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Labels: Wineries

Posted by Dave Jones | 0 comments

Looking for tips on organizing a wine-tasting fundraiser? Here are some ideas on organizing your fundraising event in order to maximize your proceeds.

Obviously, a wine-tasting event needs wine experts, so begin by seeking suitable merchant partnerships based not only on expertise, but also access to the best wines. After all, you have to be able to provide numerous bottles of expensive wine and there's no sense in paying anything near retail price.

Partner with a wine merchant or distributor who can not only help with supplying wine and expert advice, but can also help sell advance tickets to your event.

Organization Tips
Getting plenty of advance publicity is a must. Take the time to put together a press release and get the word out to local media outlets such as tv and radio stations.

Be sure to offer tickets through not only your organization, but also through participating merchants and other groups who support your cause.

It never hurts to have another nonprofit group plugging your fundraising event to their supporters as well. Strike an agreement to do the same thing for their fundraiser.

You will need a suitable place for your wine tasting fundraiser such as a reception hall or scenic outdoor setting. Arrange tables in a layout to suit the space and leave plenty of room for access to each table.

Experts can describe each tasting while wearing a lapel microphone and visiting each table. Use volunteers to bring a bottle of each vintage to all the tables prior to their discussion and have them handle the pouring.

To add a festive flair, consider providing live music with a string quartet or jazz group.

Profit Tips
There are many additional ways to raise funds at your wine tasting. One is to conduct both silent auctions and live auctions for rare wines and wine-related merchandise.

Run your silent auctions from an easy to reach spot such as the check-in table and always do a last call for bids. With live auctions of expensive wines, consider using a professional auctioneer in order to maximize bid prices.

Talk to your merchant partners about ways where both of you can profit such as offering gift certificates to their stores or special case buys on recommended wines.

Look for tie-ins with other merchants who offer related products such as wine glasses, gourmet food items, or travel trips to wine country.

For really large events, provide valet parking services and raise a few extra dollars.

Additional Event Fundraising
Auctions are an additional way to maximize revenue at your wine tasting event. You can offer bottles of fine wines via silent auction or conduct a live auction.

Raffle tickets are another great way to raise additional funds. They are a great way to offering an inexpensive chance at winning an expensive prize. Sometimes, you can even raise more money buy raffling off an item than by auctioning it to the highest bidder.

With a good-sized crowd, raffle off multiple items. You can use the approach where one fairly pricey ticket gives you a shot at multiple prizes. With a high-priced single raffle ticket being sold, you draw from the same pool for multiple winners.

Another approach is to keep the ticket price low and encourage people to buy multiple tickets. This way, the chance that an individual ticket will win is much lower, but people will often spend a greater amount on the lower-priced tickets.

And of course, a raffle allows you to sell tickets to people who can't make the event but would still like to participate in the fun.

Closing Tips
For a successful wine tasting, be sure to allow yourself enough lead time to successfully publicize and organize your fundraiser event. Get the maximum possible turnout by making tickets available at a discount for advance purchases and at a higher price at the door.

If your location is not well-known, be sure to provide directions on flyers wherever tickets are sold. Print a contact number on the tickets for any last-minute questions.

Do everything you can to make the night memorable. Decorate your location appropriately, provide live music and dancing, use a dedicated announcer, and serve plenty of unusual wines to compare.

Using a local media personality as a host is another great way to ensure a large turnout. It's best to route such requests through the program director of their employer.

Good luck with your wine tasting fundraiser!

About the Author

Kimberly Reynolds writes about fundraising and ideas on having a wine tasting fundraiser event on her website. Find hundreds of fundraising ideas on her website.

Thoughts about Kiona Wine

Wine Tasting Fundraiser


Looking for tips on organizing a wine-tasting fundraiser? Here are some ideas on organizing your fundraising event in order to maximize your proceeds....


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Time to put down that Crunk Juice and pick up a bottle of Lil Jon's new wine straight from The Little Jonathan Winery. Lil Jon officially launches his new wine collection with a merlot, chardonnay and cabernet that is already out in select California stores.

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Wed, 12 Mar 2008 19:16:33 PDT
Film legend Paul Newman and his Newman's Own Inc. high-end food company plan to start selling two premium California wines, a chardonnay and a cabernet sauvignon, early next year.

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SCIENTISTS AT CALTECH and Stanford recently published the results of a peculiar wine tasting. They provided people with cabernet sauvignons at various price points, with bottles ranging from $5 to $90. Although the tasters were told that all the wines were different, the scientists were in fact presenting the same wines at different prices.

Mayo Cabernet - Side-by-Side Comparison

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I tasted two different vintages of Cabernet from one of my favorite wine makers side-by-side to see how they compared. This was a lot of fun, as you can imagine. To make it even more fun, the grapes were from different vineyards.The two wines tasted were the 2005 Mayo Rich’s Cuvee Cabernet from the Los Chamizal Vinyard in the Sonoma Valley.

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Napa is synonymous with New World wine as Vatican City is synonymous with the pope. This is pretty much where the American wine industry flourished; where that little French grape known as Cabernet Sauvignon attained a whole new dimension.


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Labels: Wineries

Posted by Dave Jones | 0 comments